All of this is made possible with the help of ILTIZAM, a corporate social responsibility effort by Ekuiti Nasional Berhad (Ekuinas). The programme aims to assist micro and small entrepreneurs to build and expand their businesses across the country to their next phase of growth by strengthening their businesses through investing in the necessary systems, marketing tools and others, depending on each business’ requirements.
Hizwani Hassan, Director of Stakeholders’ Interest of Ekuinas explained that at the beginning of their mentorship, ILTIZAM utilised a programme tool to identify the business challenges faced by RDH. As a result, ILTIZAM has embarked on initiatives to improve their business processes, install a financial system and build an interactive e-commerce website for ‘made-to-measure’ jeans for RDH, which they hope to achieve by end of 2019.
Recently, through the engagement, RDH also launched their Ready-to-Wear line on top of their signature bespoke jeans. “This way, we hope to be accessible to more customers across the country as well as internationally with high-quality raw denim jeans and the uniqueness we offer through our products” concluded Safuan.
RDH’s bespoke jeans start at RM450 and can be ordered via their Facebook, Instagram, mobile number at 013-580 5351 or at their studio at Lot 373, Level 2, Jalan Dato’ Haji Hussin, Jerteh, 22000 Besut, Terengganu. And if you’re interested, ILTIZAM welcomes Bumiputera entrepreneurs who want to grow their business and be part of the ILTIZAM EMP. Apply to the programme via email at [email protected]